Whole Foods
Wine Club Book Club + Values Matter
I worked on and assisted with a series of short videos promoting the Whole Foods Wine Club on Facebook, Instagram, Twitter, etc. I also wrote copy for the Values Matter campaign. And just in case you're wondering if I can write short form copy just as well as long form, there are some dad humor inspired ads and headlines below that will make you cringe.
SOCIAL VIDEO — CONCEPT, SCRIPT
DIGITAL — CRM, LANDING PAGES, SOCIAL
Values Matter
Game changer.
Whole Foods set the standard only to raise the bar.
Nothing but yum.
Healthy eating is good eating.
Good can be better.
Don’t settle for good when you can have the best.
Your body is a temple.
So you better worship it.
The time is ripe.
We’re hungry to know our food is full of values.
Random digital stuff
Banner ads with values.
Fresher than fresh.
The higher standard.
Puns all day.
Romance.